Location:
Phoenix, AZ
Employment Type:
Full-Time
Salary:
Competitive
Job Description
If you’re a creative and analytical media expert, this could be the right opportunity for you.
As a Senior Media Planner/Buyer you will create, measure, analyze and optimize media programs to achieve our clients’ goals. You’ll succeed in this position through thoughtful, insightful planning and accurate, detailed buying. Strong communication skills and a passion for customer success will fuel your career.
What you’ll do:
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Formulate, write, and present campaign/media recommendations
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Develop RFPs, the final buy recommendations, buy summaries, and campaign measurements
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Translate client business goals and marketing objectives into traditional and digital objectives/strategies
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Investigate creative, innovative approaches to strategically reach the target
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Provide regular recommendations to clients
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Manage all aspects of the media plan execution
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Manage paid search marketing campaigns using Google AdWords and Bing Ads
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Reporting and campaign setup and management for all media types
Requirements
What you’ll need to bring to the position:
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3+ years of experience with a solid track record
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Knowledge of radio, digital, TV, print, OOH and DR
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Ability to manage paid search marketing campaigns using Google AdWords and Bing Ads
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In-depth understanding of CTR & ROI
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Experienced in running display, video and mobile advertising
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Understanding of RTB
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Experience with endemic placements
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Understanding of social media advertising and its use in digital marketing with an in-depth knowledge into utilizing the right platforms for paid placement
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Strong presentation and communication skills
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Ability to meet deadlines on projects in a fast-paced environment
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Proficiency in MS Word, MS Excel, MS Power Point, and Keynote
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Experience with mobile, video and 3rd party ad serving is a plus
Is this you? Let’s talk. The right person will enjoy competitive compensation, strong benefits, work-life balance, and opportunities for growth. If you want to work for a firm that honors your experience, integrity and passion for the business, then we are the company for you.